Amazon Prime Day Returns In July

Amazon’s annual Prime Day event is back this 12th and 13th July, offering Prime members must-have products at up to 50% off. The 48-hour event kicks off on 12th July at 00.01am (GMT) and runs through to 23.59pm on 13th July for Prime members in the U.K., Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the U.S., and, for the first time ever, Poland and Sweden.

Later this summer, Prime Day deals events will be held in India, Saudi Arabia, and the United Arab Emirates, as well as in Egypt for the first time. Customers can learn more about Prime Day at

This Prime Day, customers will be able to shop products from top brands and third-party sellers, including many small and medium-sized businesses. New deals across all categories, from fashion and electronics to toys and home, will go live throughout Prime Day, offering great savings.

The two-day event includes must-have brands such as Philips, Bosch, Elemis, Rimmel, Urban Decay, Garnier, Miele, Samsung, and Shark; styles from fashion brands including Amazon Essentials, Puma, and Swarovski; and Amazon’s lowest prices ever on select products from Sony and Bose. Early deals start 21st June, including up to 50% off top brands.

Amazon Prime membership includes exclusive savings, convenience, and quality digital entertainment and more, for just £7.99 per month or £79 per year, but customers yet to experience Prime can start a free trial at to participate in Prime Day.

“Our Prime members across the UK will find the widest selection and best deals yet this Prime Day,” said John Boumphrey, UK Country Manager of Amazon. “From thousands of local British small businesses our members love, to the national brands and popular products they trust, Prime Day will help people save money, have fun, and also shop small. But that’s not all – don’t forget, Amazon donates to the charity of each customers’ choice when they shop with AmazonSmile.”

Source : Amazon

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